Consumer Health & Wellness

Holistic Wellness: a New Normal

The consumer healthcare industry has evolved over the years and it is undergoing a fundamental shift from a reactive to a proactive industry. This transition to wellness & self-care is primarily triggered by the increasing expectations from OTC products, preventive mindset, consumer awareness, and is following the model of the pharmaceutical industry. In addition, the combination of drugs & devices, and disruptive technologies such as wearable devices, self-diagnosis, social medial platforms, orientation towards naturals, and traditional medicines have further continued the momentum towards innovation.

FutureBridge works closely with the consumer health & wellness companies across the value chain with different functions to develop custom research frameworks, leverage ecosystems, and access innovations.

Innovations in Navigation and Imaging Technologies – Shaping the Future of Surgery
Webinars 26 Sep 2022 2 Min Read 1992 Views
Life Sciences
Non-invasive (NI) and minimally invasive (MI) surgical procedures are accomplished through sophisticated and flexible small tubes, tiny cameras, and surgical instruments, with less damage to the body than with open surgery. Medical fraternities have joined hands with...

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Future of Neuromodulation Devices – Delivering Personalized Care
Webinars 30 Aug 2022 1 Min Read 1673 Views
Life Sciences
Neuromodulation is continuously witnessing disruption through advanced technology platforms and slowing shifting its focus to personalized care and digitalization. With the increasing understanding of the brain and nervous system along with technical advancements...

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Strategic Growth Fields

A convergence of industry transformations and exponential technologies creates a pool of opportunities

Consumer Centricity

Consumer involvement in product development
Consumer convenience
Consumer engagement
Outreach

Self Care & Wellness

Cannabis beyond THC & CBD
Holistic care
Home diagnostics
Preventive Therapeutics

Evolving Business Models

Beyond pills
E-commerce
Open innovation
Target demographic

Natural/Herbal Medicine

Biomimicry
Functional food
Probiotics & combinations
Traditional ingredient

Exponential Digital Technologies

Sustainability 85% 85%

Digitalization 94% 94%

Business Model Innovation 87% 87%

Synthetic Biology 92% 92%

Big Data & Clinical Algorithms 85% 85%

Business Objectives

Some examples of diverse business objectives we have worked with our clients

Strategy & Futures

What are the evolving opportunities for horizontal expansion?
Who are the most promising companies for in-licensing of the technologies that can enable OTC drug& device combination?
Which are the most attractive application areas related to connected technology in Self-care and Wellness?
What should be the roadmap for successful transitioning from an OTC Company to a Self-care & Wellness company?

Innovation, R&D & Clinical Development

How to capitalize on the opportunity of Rx to OTC switch for lipid-lowering agents?
What to innovate for Asian markets?
Where are the innovation hotspots in the field of microbiomes and biomimicry?

Growth & Market Development

Which geographies are the most attractive in terms of the trade-off between risk and return for the microbiome in personalized therapeutics?
What kind of products and enhancements in product attributes can swing the fortune of a company in the Middle East & Gulf?
How a company can utilize digital platforms to increase its penetration and retain its customers?

Clinical Outcome and Patient Journey

How do patients look at the “Free-from” label and would they pay a premium for clean label Neutraceuticals?
What are the key trends in the powder-based nutraceuticals, and probiotics market in self-care of digestive health?

Client's Success Stories

Consumer Health & WellnessConsumer Centricity

Market Expansion by Partner-led Innovation (PLI)
Case Studies 24 Aug 2021 3 Min Read 1850 Views
A leading consumer health corporation needed advisory support to expand its footprint across different geographies through partnering & licensing in key indication segments such as cough, cold & allergy for priority ingredients. By conducting a landscape...

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Life Sciences

Emerging Science Assessment – Biomimicry
Case Studies 24 Aug 2021 3 Min Read 1853 Views
Our client is a major consumer and self-care giant who requested technology assessment within emerging science in the field of naturals to evaluate new product development programs. FutureBridge conducted an ecosystem assessment and player, procedure, and application...

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