As-A-Service Models

From Capex to Opex
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Customer-centric models for Industrial Equipment manufacturers

Industrial Equipment manufacturers are increasingly shifting their focus from selling physical equipment to value-added services based on their equipment’s core capabilities. In this model, manufacturers are incentivized for providing input, output- or outcome-based service packages to their customers. In this emerging service ecosystem, we support manufacturers in strategizing their as-a-service business model.



Industrial Manufacturing

The need to provide services and solutions that supplement traditional product offerings is known as servitization. This paper discusses...

Strategy Development based on Digitalization Offerings and As-a-Service model

Industrial Manufacturing

A global leader in food packaging and processing wanted to develop a robust 2030 strategy of ‘integrating & optimizing customer...

Digitization in Industrial Machinery

Industrial Manufacturing

Introduction Traditionally, Industrial Machinery (IM) manufacturers have focused on selling hardware (equipment and components) and...

Product-as-a-Service, the Shifting Model in Industrial Machinery

Industrial Manufacturing

What triggered the migration from transactional to contractual selling? Industrial ‘Machinery & Equipment’ manufacturers are shifting...

Business Objectives

Some examples of diverse business objectives we have worked with our clients


  • What will be the evolution of equipment business models?
  • What is the pace of development of As-a-Service business models across geographies?
  • Which are the potential M&A targets for product-as-a-service business models?


  • What are some of the emerging challenges for our customers and how can we address them?
  • Which customer segments look most attractive for offering Product-as-a-service?
  • What are the different business models emerging for outcome-as-a-service and which model should we focus on?


  • What is the cost impact of offering equipment-as-a-service and how are these costs likely to evolve in the future?
  • Which competitors are offering outcome-as-a-service and what are the current customer pain points?
  • What are the regulatory hurdles for entering the product-as-a-service market?

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