Home Emergence of Cannabis in Mainstream Food and Beverages

With more consumer acceptance and relaxation in the regulatory norms revolving around cannabis-infused products, the cannabis trend in the food and beverages sector is established and the trend is here to stay. The increase in demand for recreational cannabis has grabbed the attention and investment of major food and beverage companies. With growing popularity among consumers, different market segments are exploring the cannabis market and learning about the value, cannabis can have on their business. As a result, players are exploring every possible innovative format and technology that deliver the best possible outcome.

FutureBridge Principal Consultant Prabhleen Kaur will look into the latest trends in the cannabis food and beverages space. Prabhleen will identify the disruptive, up-and-coming technologies, startup involvements, regulatory norms, and innovative trends, and highlight key players who are looking to enter the recreational cannabis market.

This webinar will leave you with some ideas on the recent trends to watch across the cannabis universe, including delving deep into early-stage patent filings and investments. The coverage will include:

  • Impact of leniency in the regulatory norms surrounding cannabis’s effect on the food and beverages cannabis market globally
  • Recent innovative trends in the cannabis market
  • Consumer perception on CBD infused food products
  • Different strategies adopted by players to remain competitive in the domain and how start-ups are changing the overall ecosystem
  • How has the cannabis-infused product acceptance, affected the market and attracted other industries to explore the cannabis space?
  • The way forward- FutureBridge’s take on the future of cannabis in the food and beverages sector and the key areas to watch

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