Rethinking Fragrance Delivery: Tech, Sustainability & Commercialization Webinar
The next challenge in fragrance encapsulation is not simply making capsules biodegradable. It is making them perform, comply and scale.
Fragrance encapsulation has transformed how home and personal care products deliver lasting scent. But the technologies that protect fragrance through storage and washing must now meet a different requirement: reducing environmental persistence without compromising consumer experience.
As the EU’s microplastics restrictions reshape material choices, fragrance houses and FMCG manufacturers face difficult decisions about capsule chemistry, formulation compatibility, deposition efficiency and commercial viability.
A biodegradable capsule is not necessarily a compliant capsule. And a compliant capsule is not necessarily a commercially viable one.
In this FutureBridge webinar, industry specialists examine the technologies, regulatory questions and market shifts redefining sustainable fragrance delivery.
What the discussion explores
- Regulatory readiness: Why passing a biodegradation test does not automatically establish compliance with EU microplastics requirements.
- Material innovation: How degradable polymers, engineered biopolymers and inorganic capsule walls compare.
- Performance trade-offs: The challenge of preventing fragrance leakage while enabling controlled release and degradation after use.
- Fragrance compaction: How delivering comparable sensory impact with less fragrance and shell material could change product economics.
- Commercialisation: Why scale-up, manufacturing infrastructure and product-format compatibility matter as much as chemistry.
The discussion also examines emerging alternatives, including pro-fragrances and fragrance delivery designed around changing laundry technologies. The strategic question is shifting from which capsule chemistry performs best to which delivery system works best for a specific product, market and regulatory environment.
Watch the discussion to understand where the technology is advancing, where evidence gaps remain and which approaches could shape the next generation of fragrance delivery.
