In the Media > Pete Dulcamara Launches New Column on All Things Innovation, Examining Why Most Innovation Programs Fail
  July 28, 2026   Chemicals, Materials & Natural Resources

Pete Dulcamara Launches New Column on All Things Innovation, Examining Why Most Innovation Programs Fail

What separates organizations that consistently innovate from those that simply collect more information?

In conversation with Matt Kramer, Digital Editor at All Things Innovation, Pete Dulcamara, Partner – Chemicals & Materials at FutureBridge and author of High-Tech Heroes, shares why the biggest challenge facing innovation leaders today isn’t finding more signals but it’s building the discipline to turn those signals into strategic action. Drawing from decades of leading innovation across industries, Pete reflects on the decisions, leadership mindset, and execution capabilities that transform insights into lasting competitive advantage.

This conversation also marks the launch of Pete’s regular guest column for All Things Innovation, where he will continue sharing practical perspectives and real-world lessons on innovation leadership, technology strategy, and creating business value from emerging opportunities. Through this recurring column, Pete will share practical perspectives on innovation leadership, technology strategy, and the organizational capabilities required to translate emerging opportunities into competitive advantage.

Read the full article and view the discussion at AllThingsInnovation 

Our Clients

Our long-standing clients include some of the worlds leading brands and forward-thinking corporations.